Detroit Auto Show Unleashes 2012 Chrysler 300

Flooding the media outlets with its “Imported From Detroit” campaign, Chrysler stormed into the Detroit Auto Show and unveiled the 2012 Chrysler 300. This historic American car is looking to remake history by retuning, re-mastering, and reengineering the automobile that placed them at the top of American automotive design.

These 2012 300 models are set to take center stage in Chrysler showrooms nationwide this fall with many new updates from the 2011 model. Under the hood, Chrysler has added an all new transmission and engine choice. On the exterior and interior, they have made updates to the wheels, grille, audio system, steering column and seating areas.

The 2012 Chrysler 300 will boast a new transmission that will provide drivers with a sporty feel while providing silky smooth transition between gears. The eight-speed automatic is licensed from the German power train ZF. The all new 3.6L Pentastar V6 engine will also be released in the 2012 model. This engine boasts 292 horse power and enough torque to accelerate from 0 to 60 in under 5 seconds.

Other performance features include the Adaptive Damping Suspension system that uses a variety of inputs to automatically adjust the suspension depending on the road conditions. A specially-tuned fully-hydraulic steering system for better driving feel, revised gearing and a new BREMBO braking system has also been added to these 2012 models. To top it off highway fuel economy has been improved by approximately 25% due to an active valve exhaust system and Chrysler’s Fuel Saver technology.

On the exterior, Chrysler has added some cosmetic tweaks that include body colored accents in the front fascia; a unique black chrome black grille insert with matching black adaptive bi-xenon HID and LED headlamps with SmartBeam technology. This performance tuned machine is also equipped with 20-inch polished aluminum wheels with black painted accents.

Chrysler has also updated the interior by treating its drivers to studio quality sound technology with a 10-speaker, 522-watt audio system developed by Beats by Dr. Dre. Also included in the redesigned interior are piano black cloth interior trim, 12-way power sport bucket seats in the front of the vehicle.

These 2012 V-6 300s are also available with a luxury package that includes; premium Nappa leather trim, a heated steering wheel, power tilt and telescoping steering column, heated and cooled cup holders, satin chrome door still accents, LED footwell accent lighting, and a programmable memory function for mirrors, seats, and pedal settings.

The all new 2012 Chrysler 300 brings together a rare combination of superior safety features, sporty exterior, and elegant interior as it tries to place itself back as the top of the line in American automotive design. These “Imported From Detroit” vehicles have surely captured the focus of drivers and competitors worldwide. Chrysler has definitely placed itself back on the automotive map.

Automotive Advertising Agencies Should Attend the 2010 NADA Convention to Listen and Learn

Automotive advertising agencies have been forced to take on additional responsibilities in today’s troubled economy. As the President of national network of independent affiliated automotive advertising agencies and the host of an auto industry social networking resource portal I recently promoted the 2010 NADA Convention on my blog talk radio show as a real world venue similar to the online resources that I rely on to listen and learn and contribute to so I can presume to teach.

I consider the NADA convention as a must attend event for automotive advertising agencies, auto dealers, auto industry vendors and decision makers that regularly tune in to listen and learn from the auto industry experts regularly featured on various online resources. The NADA Convention is the real world version of online social networking communities focused on sharing best practices for the auto industry and a perfect platform to make new friends and connect with old ones in both the real and the virtual world.

The NADA Convention is a means to stay ahead of the competition by learning about the new Internet technologies and applications being introduced by the vendors and speakers that will be featured at the convention. The 2010 NADA Convention is being held in Orlando, Florida this February 12th. through February 15th., 2010 at the Orlando Convention Center. Additional information on the convention is available at their site — NADA.Org — and their online pre-registration savings of $50 -$75 has been extended to January 27th., 2010. I strongly advise anyone seeking to survive in today’s consolidating auto industry to register before the deadline to take advantage of the discount with the confidence that your investment of your time and money will provide a R.O.I. that can’t be duplicated by any online auto industry-centric venue; including my own.

My affiliated agencies are connected by a proprietary online communication/distribution system I developed in December of 2001. I designed the operating system that links this national network of independent businesses as a means to leverage the resources of the participating automotive advertising agencies, production partners and select vendors to allow them to compete with national automotive advertising agencies. The resulting savings in fixed and semi-variable expenses coupled with access to a wide variety of production and creative resources for the member agencies was made possible through their use of several online technologies that were developed to support the growing World Wide Web.

I reference this history as evidence that I have practiced what I now preach. These same technologies must be applied to the internal processes of auto dealerships to allow them to survive in a consolidating auto industry. The combination of the resulting efficiencies realized in technology enhanced selling systems in brick and mortar auto dealerships integrated with their online showrooms, and the newly developing applications being applied by automotive advertising agencies to promote their auto dealer clients on the Internet, is the key to profitability today and survival tomorrow.

The NADA Convention allows auto industry vendors to present new cutting edge applications to auto dealers and automotive advertising agencies who are anxious to gain an advantage over the competition. More importantly, in a consolidating auto industry auto dealers must sell more for less to satisfy budget conscious and better educated online car buyers and the technology being applied to sell vehicles on the Internet Super Highway is the way to do it in a scalable and cost effective manner!

The blog talk radio station featured on my portal is another example of how a new technology platform can enhance the reach and performance of an automotive advertising agency in today’s Internet driven marketplace. I use various blog talk radio shows as an online communication system for my network to share best practices and new vendor applications with site visitors surfing the web to get the inside story on the auto industry. In addition, my shows attract new vendors anxious to tell their story to the decision makers who follow me on the World Wide Web which allows me to review cutting edge automotive advertising applications before competing agencies know that they exist.

Several vendor clients of mine were discovered during their online reviews and most of them will be represented at the NADA Convention. Why? Because the NADA Convention is the perfect real world venue to launch new products and services and this year is no exception.

Automotive advertising agencies know that they must apply cutting edge automotive advertising technologies to their online marketing plans that integrate with proven selling processes in their auto dealer clients’ real and virtual world showrooms but they don’t know where to find them. Online automotive advertising focused social networking sites provide an excellent filter to find the newest and the best but the NADA Convention is the place to see them all in one place and one time in an environment where the decision makers from both the automotive advertising agency and the vendor can sit across the table and work out the best deal for both. After all, what are friends for!

Getting Excited About Automotive Industry News

People involved with the cars need to stay current with the automotive industry news. Doing so ensures a cutting edge understanding of the new technologies, designs, and trends that bring about a greater success for the industry and a better value for the customer.

The first line of defense when something goes wrong with your car is your trusted mechanic. Your mechanic probably keeps up with the latest news regarding the automotive industry, not just because it is his livelihood, but because he knows that doing so will bring him greater success. A mechanic must be well informed in order to perform maintenance on the latest models and new technologies found in them.

The new technologies often come from prototypes or concept cars. These prototypes are to the automotive industry what the bikini edition is to Sports Illustrated. It’s the sexiest and most anticipated event of the year. Manufacturers get to show off their new designs and ideas for the future of the industry. Often times you’ll find both designer and general car enthusiasts that line the walls of the annual Detroit Auto Show or similar ones throughout the world. Sometimes these cars set the stage for upcoming cars such as the Chevrolet Volt, which has new “green” technologies that have been implemented in new and upcoming cars.

In addition to designer and enthusiasts being at these trade shows, you’ll find inventors and entrepreneurs. These are the folks that often times find ways to implement new technologies in a way that can be delivered to the general public. Such is the case with Tesla Motors, an entrepreneurial company that has found a way to make high performance cars that rival world renowned sports cars, all the while using electricity to power the car.

These people’s experience and jobs culminate in serving a very critical person, the consumer. It is after all you and I that drive the industry based on not only how many, but more importantly, what cars we buy. Before we begin our shopping, we should update ourselves based on the industry news and trends. This way we can be sure to get the most bang for our buck.

Clearly, where there is a consumer, there is a dealer. The dealerships must maintain a pulse on the industry trends in order to stock his lots with the cars that we want to buy. Otherwise he won’t be in the industry for long.

No matter what role we play in the industry we need to always be sure and keep up with the auto industry news, otherwise how will we be effective at what our role is? It is absolutely critical that we all stay informed. To do so we can: keep magazine subscriptions, attend trade shows, and read blogs and other information about the industry.

Rapid Automotive Dash Board Kits – A New Concept With Mass Appeal Considered

Yes, well, of course there will be endless applications for 3-D printing. It will revolutionize quite a few industries. The bonanza for consumers will be unbelievable, and it would give them the edge on customization, individualism, and one-off prototyping of the ideas and things that they themselves are interested in. For instance, every individual can become a designer of their own, design what they want on a computer and then print it in real-time. They might also become their own business person, selling their design to others, allowing other people perhaps for a few dollars to download it and print it as well.

What if your hobby has to do with cars? What if you like to tinker and modify your own vehicle? What if you designed a new dashboard, something more stylish, something that could actually attach to your current dashboard without any modification and yet give you a whole new style and flair? I see that as coming and perhaps you could call this; the rapid automotive dashboard kit. It would be a new concept, and it would have mass appeal, and if you doubt that just go to one of the annual SEMA Shows in Las Vegas.

Once you printed your new dashboard, perhaps in several components, you could use special adhesive tape which would secure it in place so it could not move. You could build something extremely exotic and cool, something which would suit you, your friends, and your passengers. Something customized, not available when you buy a new car. Perhaps the automotive industry might sponsor a website allowing people to buy, sell, and trade their latest new kits and designs.

You could buy a car and then modify it to your heart’s content, and best of all if you ever went to sell your car and someone didn’t like your changes they could simply un-attach it, and make their own changes, using their own 3-D printer right in their own home or garage. The reality is there are so many great ways to use the future 3-D printing technologies. Ways to customize the things that you want and keep yourself from slipping into the Borg of society or mass standardization. This will allow you individuality and freedom to live, create, and enjoy all there is, and if it doesn’t exist – just create it yourself.

If you can’t find what you want in the store, go online and search through hundreds if not thousands of different designs which might be more to your liking, and then start printing away, or just make your own. The world of total customization and distributive manufacturing at the consumer level is just about here. It will be an incredible new way of life. I think you will enjoy it. Please consider all this and think on it.